It takes a lot to make a MICHELIN tire.

It’s a long, complex and extremely detailed process involving more than 200 components and many steps.

And we’re obsessive about it.

We want to leave absolutely no margin for error. That way, we’re sure that you’ll get exceptional quality tires. The kind that let you safely put your vehicle through its paces, and fully enjoy its great potential.

But we can only rest easy by being obsessive about every phase, every step of the way.

From microscope to motorway

1. The nitty-gritty: raw materials.

First off, we make sure that every ingredient that goes into the tire is of the best quality. If we can’t find materials that make the cut, we create them.

2. Building up.

We make sure that the entyre tire-building process proceeds according to our strict specifications. Often that means constructing our own machines to get the quality that we insist upon.

3. Testing, testing, 1-2... billion km.

We have a lot of endurance and longevity tests. (They cover 1.8 billion km per year). Both in the lab and on the roads, too. This means that you get the exceptional performance you’ve come to expect from MICHELIN. It all boils down to this: We obsess over the details, so you can rest assured that you’re getting the best. Giving you the confidence of better handling and, of course, more fun for your drive.

We test your tires seriously
(also to make sure that they’re fun to drive)

You demand a lot from your tires. That’s why we do, too.

  • Calculations per second are generated in our testing...

  • Michelin tires complete one full circuit of the planet every 12 minutes in endurance and longevity testing – 1.8 billion km a year.

  • For cars alone, 75,000 driving tests are conducted every year covering 100 million km.

  • Testing takes place in temperatures ranging from -30 to +50 ºC and speeds up to 450 km/h. So you’ll know that your tires will be able to handle everyday conditions without even thinking about it.